The Nigerian Export Promotion Council has said there is a need for anyone who wants to go into the export business to first undergo full training about the business.
The Executive Director/CEO of the NEPC, Mr Olusegun Awolowo stated this at a capacity building workshop for women-owned businesses in the non-oil export value chain organised by the Export Development And Incentive Department of the NEPC, held in Akure, the state capital on Friday.
Represented by the Head/Trade Promotion Advisor, NEPC Akure, Mr Macpherson Fred-Ileogben, the NEPC boss said many exporters failed in the export business for lack of adequate training.
He said,” Lack of export market training is one of the major reasons Nigerian exporters fail in the international market. Exporters need to learn the specific requirements of the target markets as well as the certification needed for the product to be exported.
“It is on this premise that the Council decided to organize this workshop that comprises coaching and networking sessions to give women entrepreneurs the opportunity to improve their knowledge of the competitiveness in the export market.”
He noted that the participation of women in trade promotes gender inclusiveness, increases the growth potential of the nation and creates a more balanced framework for sustainable development
In his remarks, The guest lecturer, Mr Ofon Udofia said Nigeria was a blessed country as there are lots of products, that, if well packaged, could be exported.
Udofia stated that it was unfortunate that most people went into the production process and arrived at a finished product before looking for markets for the product, hence they lost.
SOURCE : PUNCH
