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Kia, Hyundai sued after viral TikTok causes rise in thefts

Things I learned on TikTok: The hole in a pasta spoon is one serving of spaghetti. What to do when a debt collector comes knocking. How to hot wire a Kia using a USB cord and a screwdriver. Oh yes, you read that right. A trending TikTok challenge publicizing a technique for stealing certain makes and models of Kia and Hyundai vehicles caused vehicle thefts to soar across the country, according to reports from several police departments. Now, Kia and its parent company Hyundai are getting sued by pissed-off victims. On Wednesday, a national class action lawsuit was filed against the automakers for a defect that the challenge exposed. The lawsuit, which was filed in federal court in Orange County, California, alleges that Kias built between 2011 and 2021 and Hyundais built from 2015 to 2021 that were equipped with traditional key engines, rather than keyless fobs, were “deliberately” built without “engine immobilizers.” This apparently critical, inexpensive and very common device is meant to prevent cars from being hot-wired and stolen. 

The complaint says that virtually every carmaker over the last 20 years has used it, and yet Kia and Hyundai did not — hence the easy car swiping by children. Kia and Hyundai refused to comment on the pending litigation but did say that immobilizers became standard on their vehicles after November 1, 2021. Since the “Kia Challenge” started to pop off on TikTok and then YouTube in July, police in several cities have reported some serious car theft stats. In St. Petersburg, Florida, over a third of all car thefts could be linked to the challenge, according to a CNBC report. In Chicago, that number reached 77%, which is a 767% increase in Kia and Hyundai thefts, according to a community advisory from the Chicago Police Department that linked the thefts to the TikTok challenge.

The lawsuit claims that Kia and Hyundai had previously looked into the efficacy of building with engine immobilizers and decided against it, “blatantly valuing profits over the safety and security of their customers.” Furthermore, the lawsuit alleges that the automakers didn’t make an effort to even warn customers of the risk of theft by youths seeking street cred on social media. “With the massive rise in publicity of the defect, it is unlikely that the thefts will stop without active intervention by Kia or Hyundai,” reads the lawsuit. “An entire criminal ecosystem has materialized; exacerbated by thefts only further fueled by TikToks, videos and memes promoting the criminal behavior.”

A little dramatic, but, seriously, how embarrassing to know that your car was stolen, not by someone who maybe needed to sell it for parts and feed their family, but by your local branch of Kia Boys — the cute name for groups of youths taking advantage of their TikTok knowledge for wild joyrides? While the fact that many of these thefts were recorded on video and published online should make finding them easier, the plaintiffs argue that the repair costs are often substantial. TikTokers first need to break into the cars, which means busting a window and popping off the steering column, not to mention collateral joyride damage, which can exceed $10,000 according to the suit. The lawsuit argues that the challenge has even lead to supply chain issues — parts needed to repair any recovered vehicle have been delayed due to the sheer demand for them.

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