Apple has quietly launched a dedicated ‘Platoon for Artists’ app.
Platoon, the London-born distribution and creative services company founded in 2016 by music industry veteran Denzyl Feigelson and LoveFilm co-founder, Saul Klein, was acquired by Apple in 2018.
The app’s launch was first reported by 9 to 5 Mac this week, which, citing sources, says that it was officially released on Wednesday (August 24).
As noted by 9 to5 Mac, the app isn’t listed on the App Store, but is available to download. According to 9 to5 Mac, when you do download it, it’ll give you the option to sign in via Apple or Google, but artists will require an invite to access it.
The invitation-only app’s app’s blurb on the App Store states the following: “Managing your artist career has never been easier. Platoon for Artists is your home to manage content, streams, revenue, and more.”
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