Amazon is piloting a program to allow car dealers to sell Hyundai vehicles through the tech giant's website. The plan is to ultimately offer Amazon customers the same experience they have when buying just about everything else sold on its website — meaning a one-stop shop. The program will begin with the Korean automaker but will expand to other brands before the end of 2024. But selling cars online poses challenges — such as valuing trade-ins and complying with regulations. Among dealers, the project has inspired enthusiasm, skepticism and in some ways, fear.
Related article - Why Is There Only One Species of Human?
CNBC
