In a rumored five-year, $500 million title sponsorship contract with the technology corporation, Formula One's Red Bull Racing team has formally reinvented itself as Oracle Red Bull Racing.
Oracle Red Bull Racing also debuted its new vehicle, the RB18, with Max Verstappen at the wheel for the second time.
The spending ceiling for teams announced for the next season is $145 million. Despite the new financial constraints, Red Bull team head Christian Horner told The Associated Press that the contract will boost the team force's efficiency.
Last year, the 2021 World Championship-winning team employed Oracle Cloud Infrastructure, but the companies are strengthening their partnership to ‘further improve racing strategy, engine development, and projects inside Red Bull Advanced Technologies.’
In 2021, the team used OCI to run 1,000 times more race simulations than the previous year, which helped enhance accuracy.
The simulation speed increased tenfold, enabling race strategists in making speedy judgments.
OCI also lowered simulation expenses.
There were a few other initiatives included in the team’s announcement.
Last year, the firms established The Red Bull Racing Paddock, an OCI-powered loyalty network for fans that enables for direct engagement with the team. More capabilities, including the ability to produce content, will be introduced this year.
Oracle is also collaborating with Red Bull Powertrains to create F1 engines for a 2026 debut, as well as Red Bull Advanced Technologies to ‘develop the next generation of world-class drivers.
